COMING SPRING 2020
‘Beyond the Lens’ is more than just a look behind the scenes at an emerging artist’s creative process. This series gives a personal account of how Lawrence, his production crew, and an all-star glam team execute an array of creative projects ranging from photoshoots to music videos.
Episode 1: “SNACK” x KEKE PALMER
Lawrence conceptualizes sexy visuals surrounding the release of Keke Palmer’s new music. There are 5 different setups in an Atlanta skating rink and 5 hours to execute. With the help of hair, makeup, and wardrobe, Lawrence captures photos that show that Keke isn’t just a snack…she’s a full meal.
Episode 2: “Callin” x AVERY WILSON
Lawrence directs a sensual R&B music video in a haunted mansion in under 6 hours, for Avery Wilson’s single “Callin”.